My Adventures 3: Bournville

On Tuesday the 29th January 2019 I dropped my daughter off at Birmingham City University for a interview and with a few hours spare I decided to walk from Edgbaston area of Birmingham to Bournville.

I walk along some streets crossed the Canal but couldn't get onto it here so I walk through the Vale

and Birmingham Uni campus and joined the Worcester and Birmingham Canal there.

GPX File here

Viewranger File here

The Worcester and Birmingham Canal is a canal linking Birmingham and Worcester in England. It starts in Worcester, as an 'offshoot' of the River Severn (just after the river lock) and ends in Gas Street Basin in Birmingham. It is 29 miles (47 km) long. There are 58 locks in total on the canal, including the 30 Tardebigge Locks, one of the largest lock flights in Europe. The canal climbs 428 feet (130 m) from Worcester to Birmingham.

Construction of a barge-width (14 ft) canal began in 1792 from the Birmingham end, but progressed slowly. Selly Oak was reached in October 1795 and Kings Norton Junction by May 1796, meeting the new Stratford-upon-Avon Canal which had by then reached Hockley Heath. By March 1797 the 2726 yard (2493 m) Wast Hills Tunnel was open and the canal was trading to Hopwood. In 1807 the canal reached Tardebigge without the use of locks. From Worcester Bar to Tardebigge top lock, the canal is at the 453 ft Birmingham Level. The cost of building 14-foot (4.3 m) locks was too great so the 56 locks down to Worcester were built to the narrow 7-foot (2.1 m) specification, with the final two locks connecting to the Severn in Worcester being 14-foot (4.3 m) to allow river craft access to Diglis Basin.

The final 16 miles (26 km) was opened in December 1815. Plans to construct basins at Lowesmoor and Diglis were carried out eventually.

The canal is far from pretty, the canals in other city's are far more nicer! Maybe a bit of sun may have improved the views.

Selly Oak Station

I eventually reach Bournville and can see the Cadbury factory from the canal.

Bournville is a model village on the south side of Birmingham, England, best known for its connections with the Cadbury family and chocolate – including a dark chocolate bar branded Bournville. It is also a ward within the council constituency of Selly Oak and home to the Bournville Centre for Visual Arts. Research by the Joseph Rowntree Foundation in 2003 found that it was "one of the nicest places to live in Britain".

I leave the canal and cross over by a bridge and follow the road and signs to Cadbury World.

Cadbury was established in Birmingham, England in 1824, by John Cadbury who sold tea, coffee and drinking chocolate. Cadbury developed the business with his brother Benjamin, followed by his sons Richard and George. George developed the Bournville estate, a model village designed to give the company's workers improved living conditions. Dairy Milk chocolate, introduced in 1905, used a higher proportion of milk within the recipe compared with rival products. By 1914, the chocolate was the company's best-selling product. Cadbury, alongside Rowntree's and Fry, were the big three British confectionery manufacturers throughout much of the nineteenth and twentieth centuries.

John Cadbury's sons Richard and George took over the business in 1861. At the time of the takeover, the business was in rapid decline: the number of employees had reduced from 20 to 11, and the company was losing money. By 1866, Cadbury was profitable again. The brothers had turned around the business by moving the focus from tea and coffee to chocolate, and by increasing the quality of their products.

Bournville Baths (1904)

The firm's first major breakthrough occurred in 1866 when Richard and George introduced an improved cocoa into Britain. A new cocoa press developed in the Netherlands removed some of the unpalatable cocoa butter from the cocoa bean. The firm began exporting its products in the 1850s. In 1861, the company created Fancy Boxes — a decorated box of chocolates — and in 1868 they were sold in boxes in the shape of a heart for Valentine's Day. Boxes of filled chocolates quickly became associated with the holiday.

In 1878, the brothers decided to build new premises in countryside four miles from Birmingham. The move to the countryside was unprecedented in business. Better transport access for milk that was inward shipped by canal, and cocoa that was brought in by rail from London, Southampton and Liverpool docks was taken into consideration. With the development of the Birmingham West Suburban Railway along the path of the Worcester and Birmingham Canal, they acquired the Bournbrook estate, comprising 14.5 acres (5.9 ha) of countryside 5 miles (8.0 km) south of the outskirts of Birmingham. Located next to the Stirchley Street railway station, which itself was opposite the canal, they renamed the estate Bournville and opened the Bournville factory the following year.

In 1893, George Cadbury bought 120 acres (49 ha) of land close to the works and planned, at his own expense, a model village which would 'alleviate the evils of modern more cramped living conditions'. By 1900 the estate included 314 cottages and houses set on 330 acres (130 ha) of land. As the Cadbury family were Quakers there were no pubs in the estate.

In 1897, following the lead of Swiss companies, Cadbury introduced its own line of milk chocolate bars. In 1899 Cadbury became a private limited company.

In 1905, Cadbury launched its Dairy Milk bar, a production of exceptional quality with a higher proportion of milk than previous chocolate bars. Developed by George Cadbury Jr, it was the first time a British company had been able to mass-produce milk chocolate. From the beginning, it had the distinctive purple wrapper. It was a great sales success, and became the company's best selling product by 1914. The stronger Bournville Cocoa line was introduced in 1906. Cadbury Dairy Milk and Bournville Cocoa were to provide the basis for the company's rapid pre-war expansion.[9] In 1910, Cadbury sales overtook those of Fry for the first time.

Cadbury's Milk Tray was first produced in 1915 and continued in production throughout the remainder of the First World War. More than 2,000 of Cadbury's male employees joined the British Armed Forces, and to support the British war effort, Cadbury provided chocolate, books and clothing to the troops. George Cadbury handed over two company-owned buildings for use as hospitals – "The Beeches" and "Fircroft", and the management of both hospitals earned the War Office's highest award. Factory girls, dubbed 'The Cadbury Angels', volunteered to do the laundry of injured soldiers recovering in the hospitals. After the war, the Bournville factory was redeveloped and mass production began in earnest. In 1918, Cadbury opened their first overseas factory in Hobart, Tasmania.

I had a wait of about 15 minutes for Cadbury World to open at 10am! Whilst I wait in the freezing cold, all I can smell is chocolate in the air, smells delicious!

In 1919, Cadbury merged with J. S. Fry & Sons, another leading British chocolate manufacturer, resulting in the integration of well-known brands such as Fry's Chocolate Cream and Fry's Turkish Delight. In 1921, the many small Fry's factories around Bristol were closed down, and production was consolidated at a new Somerdale Factory, outside Bristol.

Cadbury soon expanded its product range with Flake (1920), Creme eggs (1923), Fruit and Nut (1928), and Crunchie (1929) (originally under the Fry's label). By 1930 Cadbury had become the 24th-largest British manufacturing company as measured by estimated market value of capital. Cadbury took direct control of the under-performing Fry in 1935. Dairy Milk Whole Nut arrived in 1933, and Roses were introduced in 1938.

Chocolate ceased to be a luxury product and became affordable to the working classes for the first time. By the mid-1930s, Cadbury estimated that 90 percent of the British population could afford to buy chocolate. By 1936, Dairy Milk accounted for 60 percent of the UK milk chocolate market.

During World War II, parts of the Bournville factory were turned over to war work, producing milling machines and seats for fighter aircraft. Workers ploughed football fields to plant crops. As chocolate was regarded as an essential food, it was placed under government supervision for the entire war. The wartime rationing of chocolate ended in 1950, and normal production resumed. Cadbury subsequently invested in new factories and had an increasing demand for their products. In 1952 the Moreton factory was built.

Cadbury has been a holder of a Royal Warrant from Queen Elizabeth II since 1955.In 1967, Cadbury acquired an Australian confectioner, MacRobertson's, beating a rival bid from Mars. As a result of the takeover, Cadbury built a 60 percent market share in the Australian market.

Cadbury merged with drinks company Schweppes to form Cadbury Schweppes in 1969.

In 1986, Cadbury Schweppes sold its Beverages and Foods division to a management buyout known as Premier Brands for £97 million. This saw the company divest itself of such brands as Typhoo Tea, Kenco, Smash and Hartley Chivers jam. The deal also saw Premier take the licence for production of Cadbury brand biscuits and drinking chocolate.

In March 2007, it was revealed that Cadbury Schweppes was planning to split its business into two separate entities: one focusing on its main chocolate and confectionery market; the other on its US drinks business. The demerger took effect on 2 May 2008, with the drinks business becoming Dr Pepper Snapple Groupand Cadbury Schweppes plc becoming Cadbury plc. In December 2008 it was announced that Cadbury was to sell its Australian beverage unit to Asahi Breweries.

Model of Bournville.

Cadbury World opens and I pop in to visit the shop to buy chocolate,bags of factory misfits and gifts.

In mid-2009, Cadbury replaced some of the cocoa butter in their non-UK chocolate products with palm oil. Despite stating this was a response to consumer demand to improve taste and texture, there was no "new improved recipe" claim placed on New Zealand labels. Consumer backlash was significant from environmentalists and chocolate lovers in both Australia and New Zealand, with consumers objecting to both the taste from the cheaper formulation, and the use of palm oil given its role in the destruction of rain-forests. By August 2009, the company announced that it was reverting to the use of cocoa butter in New Zealand and Australia, although palm oil is still listed as an ingredient in Cadbury's flavoured sugar syrup based fillings (where it referred to as 'vegetable oil'). In addition, Cadbury stated they would source cocoa beans through Fair Trade channels. In January 2010 prospective buyer Kraft pledged to honour Cadbury's commitment.

Bournville employs almost 1,000 people. In 2014, Mondelez announced a £75 million investment in the site.

Bournville is home to Mondelez's Global Centre of Excellence for Chocolate research and development, so every new chocolate product created by the company anywhere in the world starts life at the Birmingham plant.

I leave Cadbury's and walk into Bournville , hoping to catch a bus back to Birmingham as I was conscious of time ticking away.

I reach Sainsburys in Bournville but cant see the bus stop I needed so I walk down a short way and reach Selly Oak where I catch a train to University station to shorten my walking time.

From the station I walk towards the university but change my mind and opt to rejoin the canal.

I leave the canal and exit onto Somerset Road before turning right onto Farqunar Road where the road is full of expensive mansions!

I turn right onto Righmond Hill Road and then onto Westbourne Road.

Just before where I had parked the car I have a quick look at The Birmingham Botanical Gardens.

The Birmingham Botanical Gardens offers something for everyone, be it one of our four stunning glasshouses showing tropical rainforest to arid desert, playground, tearoom and garden gift shop all surrounded by some of the most beautiful gardens in the UK.

There are four glasshouses which range from our exotic Tropical House through to our Subtropical, Mediterranean and Arid Houses. There is a large lawn in front of the glasshouses with a range of beds and shrubberies around its perimeter. Overall, the character is that of a Victorian public park with a bandstand set in 15 acres (6.1 ha) of landscaped greenery.